If you love your work — you never work…

Our Story

We are three people with a very different backgrounds:
UX design, project management and business development.

All of us worked for start-ups and the industry enough to know how to do things differently. This is the journey where we combine our resources into a new company.

The founders

Mitya Eichhorn

My journey blends perceptional design with theoretical computer science, leading me to the entrepreneurial world and the foundation of two innovative agencies. Beyond creation, my path ventured through startups, contributing to diverse and challenging projects. The past two decades as a freelance designer have been a global adventure, enriching my skills and perspective.

Co-founding Abracadabra, I sought to merge these experiences, fostering a space where creativity meets technology. Here, our collective expertise crafts impactful solutions, transforming each project into magic. This agency is where my journey's essence — blending art with science — pushes boundaries and redefines possibilities.

Roman Koch

My career spans from running a photography agency to exploring microsystem engineering, culminating in a blend of creative and technical expertise. My roles at Volkswagen and my venture into entrepreneurship were driven by a desire to combine technology and creativity.

Joining Abracadabra has been a continuation of this adventure, offering daily opportunities for innovation and problem-solving. Here, the convergence of creativity and technology makes every moment enjoyable, embodying the diverse experiences that shape my contributions to our team's success.

Anna Eichhorn

Having engaged with a spectrum of esteemed organizations, from the cultural pillars of Humboldt Forum Berlin and Staatliche Kunsthalle Karlsruhe to the innovative spheres of BWI Innovation Management and Sandoz Pharmaceuticals AG, my experience is rich and diverse. This journey includes impactful work with notable brands like Aldi Süd GmbH, Atelier Oblique, Volkswagen Commercial Vehicles, and Mazda Motors Deutschland, showcasing my versatility and strategic acumen across various industries.

At Abracadabra, I'm eager to bring this vast experience to the forefront, blending creativity with technology to spearhead transformative projects. My background positions me perfectly to contribute to our collective success, driving forward with innovation and industry-leading solutions.

Contact us.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.